Fingermark Data-driven Kiosks take KFC’s customer service to the edge
When KFC Australia and New Zealand sought to build better customer experiences, they worked with Fingermark to deploy a solution using Fingermark Data-driven Kiosks.
“To overcome the rush-time challenge faced in our restaurants every day, we needed a technology that would ultimately make things easier for our customers and team members,” said Jeff Monico, CIO at KFC South Pacific, a YUM! Brands subsidiary. “This could mean reducing the time to queue, making the ordering process simpler to understand and execute, or even making the whole experience more engaging for the customer.”
With regard to the collaboration with Fingermark, Monico added, “We decided to work with Fingermark because they act as our partner. They truly understand our business, care about driving both our businesses forward in a win-win manner, and bring innovative, but executable, solutions to the table.”
Powered by Intel® technology, next-generation Fingermark Data-driven Kiosks enable KFC to enhance the customer experience by serving more people faster and more accurately.
“Things like digital menu boards, ordering apps, and kiosks help ensure our brand continues to remain contemporary to our customers,” said Monico. “They provide a more engaging experience and give us flexibility and agility compared to non-digital executions of things like signage.”